Can Raffi Williams win the minority vote for Republicans?

Raffi Williams has a tough job ahead of him. He’s just been named deputy press secretary at the Republican National Committee, tasked with taking the party’s message to young and African-American voters and black media. His appointment is in line with the GOP effort to attract rather than alienate minorities and improve its showing in future elections.

It’s all part of the plan outlined in an “autopsy” of the party’s weaknesses, presented recently by RNC chair Reince Priebus.

It won’t be easy, but then, Williams is more prepared than most 24-year-olds for the challenges of Beltway-based politics. He grew up debating issues with his father, Fox News analyst Juan Williams, over dinner.